TY - GEN
T1 - Towards the Digital Self-renewal of Retail
T2 - 16th International Conference on Business Information Systems Engineering, WI 2021
AU - Böttcher, Timo Phillip
AU - Rickling, Lukas
AU - Gmelch, Kristina
AU - Weking, Jörg
AU - Krcmar, Helmut
N1 - Publisher Copyright:
© 2021, The Author(s), under exclusive license to Springer Nature Switzerland AG.
PY - 2021
Y1 - 2021
N2 - E-commerce, digital platforms, and digital transformation (DT) pose major challenges to offline businesses in the retail industry. To offset the benefits of the data available to online businesses, stores must digitalize their stores and rethink their value proposition to customers. In a digitalized world, this value is no longer provided by single companies—leveraging a set of companies in the retail ecosystem to jointly create value is now necessary. Therefore, this research project provides an overview of the roles and value flows in Germany’s retail industry in the form of an e3-value model that can be used by scholars for future research on the digitalization of the retail industry. For practitioners, it provides guidance for forging new partnerships to co-create value in interconnected, digital ecosystems.
AB - E-commerce, digital platforms, and digital transformation (DT) pose major challenges to offline businesses in the retail industry. To offset the benefits of the data available to online businesses, stores must digitalize their stores and rethink their value proposition to customers. In a digitalized world, this value is no longer provided by single companies—leveraging a set of companies in the retail ecosystem to jointly create value is now necessary. Therefore, this research project provides an overview of the roles and value flows in Germany’s retail industry in the form of an e3-value model that can be used by scholars for future research on the digitalization of the retail industry. For practitioners, it provides guidance for forging new partnerships to co-create value in interconnected, digital ecosystems.
KW - Business model
KW - Digital transformation
KW - Ecosystem
KW - Retail
UR - https://www.scopus.com/pages/publications/85111276467
U2 - 10.1007/978-3-030-86790-4_11
DO - 10.1007/978-3-030-86790-4_11
M3 - Conference contribution
AN - SCOPUS:85111276467
SN - 9783030867898
T3 - Lecture Notes in Information Systems and Organisation
SP - 140
EP - 146
BT - Innovation Through Information Systems - Volume I
A2 - Ahlemann, Frederik
A2 - Schütte, Reinhard
A2 - Stieglitz, Stefan
PB - Springer Science and Business Media Deutschland GmbH
Y2 - 9 March 2021 through 11 March 2021
ER -