The international service implementation checkup (ISIC) workshop

Michael Schermann; Michael Prilla; Thomas Herrmann; Sandra Bennewitz; Helmut Krcmar

doi:10.1007/978-3-8349-6445-8_10

The international service implementation checkup (ISIC) workshop

Michael Schermann, Michael Prilla, Thomas Herrmann, Sandra Bennewitz, Helmut Krcmar

Informatics 17 - Chair of Information Systems and Business Process Management

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Abstract

Successfully establishing service sites abroad requires a fine balance between standardization and localization. On the one hand, standardized services enable the service provider to both ensure similar quality levels on a global scale and achieve economies of scale. On the other hand, localizing service processes is crucial for acceptance and subsequently performance of the services in the target country.

Original language	English
Title of host publication	Implementing International Services
Subtitle of host publication	A Tailorable Method for Market Assessment, Modularization, and Process Transfer
Publisher	Gabler Verlag
Pages	169-185
Number of pages	17
Volume	9783834964458
ISBN (Electronic)	9783834964458
ISBN (Print)	3834915777, 9783834915771
DOIs	https://doi.org/10.1007/978-3-8349-6445-8_10
State	Published - 1 Nov 2012

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10.1007/978-3-8349-6445-8_10

Cite this

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The international service implementation checkup (ISIC) workshop. / Schermann, Michael; Prilla, Michael; Herrmann, Thomas et al.
Implementing International Services: A Tailorable Method for Market Assessment, Modularization, and Process Transfer. Vol. 9783834964458 Gabler Verlag, 2012. p. 169-185.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

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The international service implementation checkup (ISIC) workshop

Abstract

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