The Effects of Hype in the Software Domain: Causes, Consequences, and Mitigations

Manfred Broy, Bran Selic

Research output: Contribution to journalArticlepeer-review

Abstract

Hype is a common phenomenon in competitive environments, including in software engineering. It generally involves overstating the benefits, significance, or potential impact of some new product or idea, usually before they are fully vetted. It seems, however, that some unique characteristics of software make it exceptionally susceptible to hype when compared to more traditional engineering disciplines. In this article, we first identify the reasons behind this, discuss its ramifications, and, finally, propose some potential mitigation strategies.

Original languageEnglish
Pages (from-to)98-102
Number of pages5
JournalIEEE Software
Volume42
Issue number2
DOIs
StatePublished - 2025

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