TY - GEN
T1 - Here be (no more) dragons
T2 - 43rd Annual Hawaii International Conference on System Sciences, HICSS-43
AU - Assmann, Jakob J.
AU - Drescher, Marcus A.
AU - Gallenkamp, Julia V.
AU - Picot, Arnold
AU - Welpe, Isabell M.
PY - 2010
Y1 - 2010
N2 - Massively Multiplayer Online Games (MMOG) offer new promising opportunities to research virtual organizations and teams. The characteristics of MMOGs allow researchers to obtain objective data from a large and multi-national population. Lasting over months or even years, MMOGs facilitate longitudinal studies and ensure a high involvement of participants. Moreover, collecting data from online surveys and game servers keeps the costs of MMOG studies low. In this paper, we show with two exemplary studies how research in MMOGs can utilize these opportunities to overcome some limitations of traditional research environments. Moreover, we discuss the role of MMOGs as the avant-garde of information and communication technology (ICT) usage and therefore argue that research in MMOGs can provide a glimpse into the future application of ICT in real life organizations.
AB - Massively Multiplayer Online Games (MMOG) offer new promising opportunities to research virtual organizations and teams. The characteristics of MMOGs allow researchers to obtain objective data from a large and multi-national population. Lasting over months or even years, MMOGs facilitate longitudinal studies and ensure a high involvement of participants. Moreover, collecting data from online surveys and game servers keeps the costs of MMOG studies low. In this paper, we show with two exemplary studies how research in MMOGs can utilize these opportunities to overcome some limitations of traditional research environments. Moreover, we discuss the role of MMOGs as the avant-garde of information and communication technology (ICT) usage and therefore argue that research in MMOGs can provide a glimpse into the future application of ICT in real life organizations.
UR - http://www.scopus.com/inward/record.url?scp=77951703381&partnerID=8YFLogxK
U2 - 10.1109/HICSS.2010.218
DO - 10.1109/HICSS.2010.218
M3 - Conference contribution
AN - SCOPUS:77951703381
SN - 9780769538693
T3 - Proceedings of the Annual Hawaii International Conference on System Sciences
BT - Proceedings of the 43rd Annual Hawaii International Conference on System Sciences, HICSS-43
Y2 - 5 January 2010 through 8 January 2010
ER -