Generation Z Entering IT - Navigating Expectations for Employers and Employees

Barbara Prommegger, Christoph Kraußer, Alexander Straeussl, Selin Arpaci, Andrea Trost, Helmut Krcmar

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Recruiting Generation Z IT professionals (born between the mid-1990s and the early 2010s) presents unique challenges for organizations in the fast-paced digital era. This paper employs a cluster analysis approach to gain insights into Generation Z IT professionals' employer and workplace expectations, enabling organizations to develop targeted strategies for effective digital talent attraction and employment. Analyzing the expectations of 370 current IT students, we highlight three distinct clusters within the sample: Success-Driven Prestige Seekers, Challenge-Driven Autonomy Seekers, and Money-Driven Security Seekers. We show how each cluster prefers different employer and workplace characteristics and illustrate paths for organizations to tailor their recruitment strategies for each cluster. This paper contributes valuable insights into the preferences and motivations of Generation Z IT professionals and provides practical recommendations for organizations seeking to build a talented, digital workforce by integrating Generation Z IT professionals.

Original languageEnglish
Title of host publicationProceedings of the 57th Annual Hawaii International Conference on System Sciences, HICSS 2024
EditorsTung X. Bui
PublisherIEEE Computer Society
Pages6697-6706
Number of pages10
ISBN (Electronic)9780998133171
StatePublished - 2024
Event57th Annual Hawaii International Conference on System Sciences, HICSS 2024 - Honolulu, United States
Duration: 3 Jan 20246 Jan 2024

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences
ISSN (Print)1530-1605

Conference

Conference57th Annual Hawaii International Conference on System Sciences, HICSS 2024
Country/TerritoryUnited States
CityHonolulu
Period3/01/246/01/24

Keywords

  • digital natives
  • digital talent
  • IT professionals
  • IT skills shortage
  • IT workforce
  • recruitment

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