| Original language | English |
|---|---|
| Title of host publication | Greener Marketing |
| Subtitle of host publication | A Global Perspective on Greening Marketing Practice |
| Publisher | Taylor and Francis |
| Pages | 84-94 |
| Number of pages | 11 |
| ISBN (Electronic) | 9781351283076 |
| ISBN (Print) | 9781874719144 |
| State | Published - 29 Sep 2017 |
| Externally published | Yes |
Eco-Marketing 2005: Performance Sales instead of Product Sales
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
2
Scopus
citations