Forstwissenschaftler und der Wissenstransfer: Erklärungen für unterschiedliche Kommunikationsstile

This article covers the questions how forest scientists communicate in different styles and how scientists with different communication styles vary. Four different types of communicational behaviour are found. Scientists with these different styles of communication differ in their academic status and their motives for communication. The perceptions of media effects don't differ between the scientists with different communication styles. A third-person-perception is clearly detectable, but it has no effect on the communicational behaviour of scientists.